Absolutely love the frameork on engagement vs understanding. The point about dopamine vs depth really lands, especially the observation that attention follows anticipation not lists themselves. I've seen teams get obsessed with list format because metrics look good, completley missing that nobody's actually changingbehavior. The progression model feels way more honest about how learning actually works.
Totally agree with that, people use list as a catalog to avoid making decisions about the key message. This negates our added value as experts. I hope you will succeed in convincing your team to get past the list effect.
Absolutely love the frameork on engagement vs understanding. The point about dopamine vs depth really lands, especially the observation that attention follows anticipation not lists themselves. I've seen teams get obsessed with list format because metrics look good, completley missing that nobody's actually changingbehavior. The progression model feels way more honest about how learning actually works.
Totally agree with that, people use list as a catalog to avoid making decisions about the key message. This negates our added value as experts. I hope you will succeed in convincing your team to get past the list effect.
Beautiful